Kees Jan de Jong

Switzerland 的个人财产顾问

Meet Kees Jan de Jong

Kees Jan de Jong is a Personal Property Advisor with 18 years of focused experience in the Swiss market. His work is shaped by a pragmatic mindset and a straightforward approach developed near Amsterdam, further refined by years of tracking market evolution across Europe. Kees Jan is known for guiding clients through every step of the acquisition process, providing not only local intelligence but also the calm, candid advice high-net-worth buyers require. Strong relationships and an eye for tested opportunities underpin every interaction, making Kees Jan a steadfast partner for those seeking safe, long-term value in Switzerland.

A Foundation of Character

Growing up in a farming family in the Netherlands, Kees Jan learned early that nothing should be taken for granted, and that working smart could open doors to a bit of extra luxury. From the start, he valued reliability and personal drive—qualities that remain central to his work. Life and business, for him, demand a balanced approach: enjoying the journey, not just the outcome. Bringing this spacious perspective to property advisory, he delivers candid guidance with a stable, no-nonsense style that clients trust.

Defining Life Moments

The turbulence of the pandemic prompted Kees Jan to reconsider core client priorities—safety, privacy, and stability. He observed that people instinctively sought out places to safeguard their assets, validating his commitment to Switzerland. This period affirmed his belief that a home is not just an address, but a shield in unpredictable times, and deepened his focus on secure, time-tested environments for clients making pivotal decisions.

A Day in Switzerland

Kees Jan’s perfect day begins with a restful start, coffee in hand, as he checks in on his clients and projects. Mobility is central to his routine—his laptop ready wherever the day takes him. The balance of diligent work and sharing a meal with family, especially on Friday afternoons, defines his sense of contentment. This rhythm blends structure with the freedom to enjoy the Swiss landscape, strong community, and the understated pleasures that make the region feel anchored yet invigorating.

Professional Insight and Ethical Grounding

While Kees Jan’s academic path included higher professional education, he credits real-world experience as the truest test of ability. Eighteen years of client advisory work in Switzerland, with forays into markets like Montenegro and Italy, have furnished him with practical wisdom and an ability to cut through complexity. His approach is transparent and results-driven; he believes success comes from clear thinking, honest communication, and carefully selecting trustworthy partners for every project.

Clients and Services

Most of Kees Jan’s clients are Dutch or international entrepreneurs, Swiss buyers, and British expatriates—individuals who value authentic professionalism, discretion, and reliable execution. Typical transactions range up to €1 million, often with mortgage financing as a strategic option. Kees Jan provides complete guidance: from listening closely to client needs, to sourcing the right asset, and introducing reputable contacts in banking and legal spheres. Every offering is pre-vetted for quality and delivered with respect for each client’s privacy and ambitions.

Insider Knowledge of Switzerland

Kees Jan is quick to highlight Switzerland’s distinctive licensing system, the enduring value created by scarcity, and the resilience of the Swiss franc. For newcomers, he stresses the benefits of no wealth tax (box 3), attractive financing opportunities, and a disciplined regulatory environment that underpins long-term stability—key factors for confident investments.

Why Personal Property Advisory Matters

Kees Jan chose the advisory path for its collaborative philosophy—at Baerz, he saw the potential to pursue new projects and reach a broader range of like-minded buyers. By focusing on partnership and complementary strengths, he delivers value well beyond what a typical agent could offer. His client-first model is built on discretion and genuine involvement in every stage, empowering buyers to make measured, confident choices in a highly competitive landscape.

What Clients Say

Clients often thank Kees Jan for his transparent, thorough communication and willingness to go the extra mile—especially when it comes to demystifying Swiss specifics like tax structures or financing options. He makes a complex process feel manageable and earns appreciation for his persistence in ensuring each factor is carefully considered. Long-standing relationships stand as testament to his hands-on, attentive style.

When I’m Not Advising Buyers...

Away from work, Kees Jan stays energized by time with his family, always in the company of his dog, and the camaraderie of an active circle of friends. Travel and sport are regular pursuits, reinforcing his belief in balanced living and a clear mind, which ground his practice as an advisor.