BAERZ & CO | INTERNATIONAL LUXURY REAL ESTATE
1. Introduction
Baerz & Co respects your privacy and is committed to
providing a secure, transparent and privacy-conscious online experience.
This Cookie Policy explains how cookies and similar
technologies are used on www.baerz.com,
including its international and multilingual versions (the
"Website").
Baerz.com uses functional cookies and limited analytical
technologies to support Website functionality, maintain security, measure
performance and improve the user experience.
We do not use advertising tracking cookies, behavioural
remarketing cookies or technologies intended to create advertising profiles of
individual visitors.
This Cookie Policy should be read together with our Privacy
Policy and Terms of Use.
2. What Are Cookies?
Cookies are small text files that websites may store on your
computer, smartphone or other device when you visit them.
They can help websites remember certain settings, maintain
essential functionality and collect information about Website performance.
Some cookies are temporary and expire when you close your
browser. Others remain on your device for a defined period.
Similar technologies, including certain scripts and local
storage functions, may serve comparable technical or analytical purposes.
3. Types of Cookies Used by Baerz.com
Baerz.com uses two categories of cookies and related
technologies.
3.1 Functional Cookies
Functional cookies support the proper operation, usability
and security of the Website.
They may be used to:
Functional cookies are not used for behavioural advertising
or cross-website advertising tracking.
Where strictly necessary for the operation of the Website or
a service requested by the user, they may be used without prior consent under
applicable Dutch law.
3.2 Limited Analytical Cookies
Baerz & Co uses Google Analytics and Google Tag Manager
exclusively for internal Website performance measurement, statistical analysis
and technical optimisation.
These technologies help us understand:
Google Tag Manager is used to manage and implement permitted
analytical and technical scripts.
Baerz's policy is not to activate advertising features,
remarketing tags, behavioural advertising technologies or other tracking
mechanisms intended for advertising purposes.
Google Analytics must be configured in accordance with
applicable Dutch privacy requirements, with appropriate restrictions on data
collection, sharing and advertising functionality.
Analytical information is used for internal Website
statistics and improvements, not for personalised advertising or the creation
of individual advertising profiles.
Limited analytical cookies may be used without prior consent
only where their configuration meets the applicable legal requirements and
their impact on visitors' privacy is negligible or limited.
Where any analytical technology requires prior consent under
applicable law, it will only be activated after valid consent has been obtained.
4. No Advertising or Behavioural Tracking
Baerz.com does not use cookies or similar technologies for
behavioural advertising, remarketing or tracking visitors across unrelated
websites for advertising purposes.
We do not create advertising profiles of individual visitors
or sell cookie-derived personal information.
Website analytics are used exclusively for internal
statistical, technical and performance-related purposes.
Baerz does not authorise its marketing personnel or external
service providers to introduce advertising tracking technologies contrary to
this policy.
5. Third-Party Technologies
Baerz uses selected external technology services to support
Website performance analysis and technical operations.
These include:
Google Analytics
Used to collect limited Website usage statistics for
internal performance analysis and optimisation.
Google Tag Manager
Used to manage approved technical and analytical scripts
operating on the Website.
Google Tag Manager is a tag-management system and does not,
by itself, determine which cookies are placed. Cookies or similar technologies
may be used by the scripts configured through it.
Only technologies consistent with Baerz's stated privacy and
cookie policy are authorised.
Where external technology providers process personal data,
appropriate legal and data protection safeguards apply.
Further information about personal data processing and
international data transfers is provided in our Privacy Policy.
6. Cookie Duration and Retention
The duration of cookies depends on their purpose and
technical configuration.
Session cookies are temporary and normally expire
when the browser session ends.
Persistent cookies remain on the user's device until
their configured expiry date or until they are deleted.
Baerz aims to limit the duration of cookies and related
information to what is necessary for their functional or analytical purposes.
The applicable retention periods depend on the specific
cookies and the configuration of the relevant technology.
Where personal data is processed, applicable retention and
protection requirements are described in our Privacy Policy.
7. Managing Cookies
You can manage or delete cookies through your browser
settings.
Most browsers allow you to view stored cookies, delete
existing cookies and block cookies from specific websites.
Disabling strictly necessary cookies may affect certain
Website functions or preferences.
Where Baerz uses cookies or comparable technologies that
require consent, users will be given an appropriate opportunity to accept,
refuse or withdraw that consent.
Consent may be withdrawn at any time, without affecting the
lawfulness of processing carried out before withdrawal.
8. Legal Compliance
Baerz uses cookies and comparable technologies in accordance
with applicable Dutch and European legislation, including the Dutch
Telecommunications Act and, where personal data is processed, the General Data
Protection Regulation (GDPR).
Strictly necessary functional cookies and limited analytical
cookies that meet the relevant legal conditions may be used without prior
consent.
Any other cookies or technologies requiring prior consent
will only be used after valid consent has been obtained.
Continuing to browse the Website does not constitute consent
where explicit consent is legally required.
9. Changes to This Cookie Policy
Baerz may update this Cookie Policy to reflect changes in
legislation, Website functionality or the technologies used.
The current version will be published on the Website with
its effective date.
Where new technologies requiring consent are introduced, the
necessary information and consent mechanisms will be provided before their
activation.
10. Contact
For questions concerning this Cookie Policy or the use of
cookies on Baerz.com, please contact:
BAERZ & CO B.V.
International Luxury Real Estate Alliance
Chamber of Commerce (KVK): 70912610
Statutory seat: Amsterdam, the Netherlands
Website: www.baerz.com
Email: info@baerz.com
© 2026 Baerz & Co. All rights reserved.
