A Network for Boutique Real Estate Professionals

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Built for those who value reach, trust, and independence

Unlike large, volume-driven firms, our network of boutique luxury brokers is built on independence, personal attention, and enduring trust. At Baerz & Co, we empower professionals who wish to preserve their unique identity while accessing global visibility, offering tailored guidance, strategic reach, and a collaborative platform shaped entirely around you.

The reality of today’s online listings

Two decades ago, the internet revolutionized real estate. Agencies could suddenly display properties to international audiences, while buyers browsed from home with ease. What began as opportunity has since become complexity.

Today, property portals are oversaturated. Duplicate and outdated listings cloud search results. Marketing costs rise while conversion rates decline. The volume of low-quality leads drains both time and energy.

Affluent buyers are equally frustrated. Repetitive listings erode trust, inquiries are ignored, and serious prospects disengage. These individuals want clarity and a single trusted advisor who respects their time and interests.

Instead of bridging the gap between buyer and broker, today’s system too often creates barriers.

The Baerz & Co collaboration: A different approach

Baerz & Co offers a hybrid model blending high-end digital marketing with personal buyer assistance—at no upfront cost.

Your portfolio appears on our international platform, reserved for a limited number of boutique brokers per region. We do not work with large chains. Our mission is to support independent, family-owned firms that deliver personal involvement and discretion.

Our Certified Personal Property Advisors filter buyer inquiries to ensure only serious, qualified prospects reach you. Duplicate listings are avoided, keeping your properties exclusive and ensuring buyers stay within our ecosystem.

We assist serious buyers through every stage: viewings, negotiations, due diligence, and transaction management. You remain the broker of record and the face of the deal. Because you only share fees when a sale closes, there is no financial risk, no drain on resources, and no distraction from the work that truly matters.

Logo Baerz & Co
Baerz.com is a European portal that only shows prime residential properties, offered by a selection of reputable luxury home agencies. Reaching out to approx. 100.000 monthly visitors in 8 languages. Owned and operated by the largest group of luxury home agencies in the Netherlands.
Logo James Edition
JamesEdition.com is ‘s werelds grootste online luxury portal, met als specialisatie exclusieve huizen. Gelezen door zelfstandige, vermogende particulieren met interesse in luxury. 90% van deze kopers zijn man, zelfstandige ondernemers en investeerders en geven jaarlijks meer dan 500.000 euro uit aan luxury.
Logo Zoopla
Zoopla.com with 750 million home impressions per year Zoopla is the Uk’s leading homeportal. Reach out for affluent British buyers with an appetite for luxury homes in Europe.
Logo Luxury Estate
Luxuryestate.com is the largest luxury home platform in Europe, listing in 16 languages and with users from 132 countries. Luxury Estate generates a generous 800,000 visitors and has 9,000,000 page views per month.
Logo Spitogatos
Spitogatos.gr a leading real estate portal in Greece, receives approximately 2.7 million visits per month. This figure places it as a significant player in the Greek property market, which is notable given Greece’s population of around 11 million people.
Logo PrimeLocation
PrimeLocation.com is UK’s leading property portal, focussed on helping house-hunters in the upper tiers of the market and attracts over 5 million visitors a month. Its overseas property listings include more than 60 countries, including France, Spain, Portugal, Italy, Cyprus, South Africa, Dubai, Australia, Croatia and Bulgaria.
Logo Properstar
Properstar Elite provides a market leading, worldwide property platform that connects sellers and buyers through a large network of qualified agents since 2018. It generates over 4 million unique visitors per month in 35 countries.
Logo Rightmove
Rightmove.co.uk is the largest British portal for buyers and renters of exclusive homes and apartments abroad.
Logo Bloomberg
Bloomberg.com is a media conglomerate and publishes financial news and information, research and financial data. It serves as one of the principal financial publishers in the world. Bloomberg has nearly 1 million global circulations of Bloomberg Businessweek and over 150 international news agencies. Your exclusive property listings will be shown in all sections of Bloomberg Property Listings.
Logo Figaro Immo
immobilier.lefigaro.fr was set up 26 years ago and specialises in luxury properties, both in France and internationally. Nearly half a million affluent customers visit the website each month, connecting with the best property professionals in the world of luxury homes.
Logo immowelt
Immowelt.de Germany’s Immowelt manages leading real estate portals such as immowelt.de, immonet.de and immowelt.at, among others. Through Immowelt we reach a network of more than 100 premium home portals, with over 15 million visitors per month.
Logo ImmoScout24
Immoscout24.de is the largest and best-known housing portal in Germany with 14,000,000 visitors and 5,000,000 requests per month.
Logo Indomio
Indomio.com has a strong presence in countries like Greece, Italy, and Cyprus. It’s part of a larger network of real estate portals that aim to cater to the housing needs in the Mediterranean region.

Why this works for Boutique Brokers

The Baerz & Co model allows you to maintain your independence and safeguard your company name and brand identity while expanding your international exposure. You focus on providing expert service under your own name, while we lift the burden of global marketing and add powerful reach on an international scale.

Online exposure is no longer about SEO alone. Algorithms shift constantly, shaping who sees your properties and when. Without expertise, even strong listings can vanish from view. Baerz & Co ensures your properties remain consistently in front of the right buyers.

Joining our network signals quality. This is not about volume but about exclusivity. To affluent home buyers, your presence within Baerz & Co signals that you are part of Europe’s most trusted circle of professionals.

Affluent home buyers want a single trusted advisor who can manage their search and protect their interests. Our certified advisors act as that point of contact, guiding them from initial inquiry to closing, while you remain central to the transaction.

Not another real estate portal

Baerz & Co is not another crowded real estate portal or platform. It is a movement: a network of elite boutique brokers, born in response to the increasing power of international chains, built on trust, discretion, and collaboration.

Together, we compete with the big franchises without sacrificing your independence. Buyers benefit from clarity and confidence. Sellers benefit from a stronger pitch. You gain more luxury listings.

At Baerz, we follow the client’s agenda, not our own. True service means putting their goals first. When that happens, trust follows, and so does success.

The Baerz & Co difference

For brokers:

International exposure at no cost, without the wasted time of qualifying leads or the headache of online marketing
Only pre-qualified leads delivered directly to you
Full support with viewings, negotiations, and closings
Avoid duplicate listings with exclusivity assured
Freedom to operate your business your way, with your brand and identity intact
No strings attached, if the partnership does not serve you, you are free to leave without obligation
A proven way to secure more luxury listings

For buyers:

One certified Personal Property Advisor as their trusted guide
A curated, duplicate-free portfolio of truly available homes
Personal assistance from first viewing through final transaction