Kristina Jonica -

Kristina is a marketing leader with over a decade of experience driving growth across the luxury real estate and hospitality industries. She leads Baerz & Co’s marketing strategy, building visibility across Europe and expanding the brand’s global presence.

Her expertise spans destination branding, digital lead generation, and sales acceleration, covering everything from global brand campaigns to tailored, data-driven funnels that deliver measurable results. Kristina has successfully headed marketing for high-profile developments and resorts, scaling demand across multiple international markets and consistently turning brand awareness into measurable growth.

She combines deep knowledge of the luxury real estate industry with hands-on execution across paid media, SEO, social, CRM, and programmatic advertising. Known for uniting creative brand storytelling with performance marketing precision, she positions Baerz & Co at the forefront of the European luxury real estate landscape.

“In a market increasingly shaped by large-scale players, the future belongs to those who can preserve what scale alone cannot deliver: a truly bespoke approach. My work with Baerz & Co is about elevating boutique advisors on an international stage, ensuring that both clients and properties are matched with the kind of precision and care that creates lasting value.”